High growth startups have two pathways to exit — merger and acquisition (M & A) or initial public offering (IPO). Most pursue a dual strategy. Hillary Talbot begins each project by identifying the exit pathway and then works in reverse to align milestones, rounds of funding and projected valuations. She maps your plan for sustainable business growth and advises on implementation.
Hillary provides expert technical assistance in the follow areas:
Marketing
- Marketing and sales planning
- Market pivots
- Product-market fit
- Go-to-market
- Storytelling and branding analysis
Sales
- Sales channel development
- Customer management systems
Public Relations
- Public relations firm search + selection
- Community development
Business Development
- New business development
- Strategic partnerships identification & outreach
Web
- Reference + eCommerce website development with third party retailer integrations (e.g. Etsy + Amazon), and basic search engine optimization
- Pay-per-click advertising
Merger & Acquisition
- Identification of merger or acquisition targets
- Valuation coaching
- Broker + M & A bank referrals